Plans & Pricing
Choose the level that matches what your business needs now — from protecting the foundation, to capturing more opportunity, to expanding your market presence.
RESPONSIVE
$899/mo
+$999 activation
GROWTH
$1,499/mo
+$1,499 activation
AUTHORITY
$2,499/mo
+$2,499 activation
Protect the foundation, capture more opportunity, or expand market presence.
Protect the Foundation
+$999 Implementation & Activation
For businesses that want their online presence, reviews, and customer response handled consistently.
Capture More Opportunity
+$1,499 Implementation & Activation
For businesses already getting inquiries that want better tracking, follow-up, and repeat business.
Expand Market Presence
+$2,499 Implementation & Activation
For established businesses ready to become more visible and recognizable across their market.
RESPONSIVE
“We need the basics handled consistently so customers can find us, trust us, and reach us.”
GROWTH
“We're already getting inquiries, but too many leads, quotes, or follow-ups are slipping through.”
AUTHORITY
“Our core systems are working. Now we want more people in our market to know and recognize us.”
We'll recommend the lowest plan that solves what your business actually needs.
Before You Choose a Plan
Real Google reviews from people who've worked with Full Scale Leverage.
"Was extremely helpful and informative about business structure and marketing and helped generate many new clientele, would greatly recommend to anyone starting or established"
— Mr. Ace· Google review · 5 stars
"Full Scale gave me the help I needed to get more leads. The experience was on point. Thank you 🙏🏼"
— david murphy· Google review · 5 stars
Everything included, organized by the parts of customer growth they support.
| What's included | RESPONSIVE | GROWTHMost recommended | AUTHORITY |
|---|---|---|---|
| Google, Facebook & Instagram presence | Included | Included | Included |
| Content planning & posting | Included | Included | Included |
| Google Business Profile | Optimized & managed | Optimized & managed | Optimized & managed |
| Business Listings | Up to 20 | Up to 30 | Up to 40 |
| Buyer Platforms | — | 2 | 5 |
| Short-form videos | — | — | 30/month |
| What's included | RESPONSIVE | GROWTHMost recommended | AUTHORITY |
|---|---|---|---|
| Review monitoring & responses | Included | Included | Included |
| Review request link | Included | Included | Included |
| Review requests | Monthly | Bi-weekly | Weekly |
| Website / Growth Asset | Foundation Build | Revenue Build | Advanced Growth Build |
| Ongoing updates & maintenance | Included | Included | Included |
| Larger custom builds (Custom Growth System Buildout™) | Quoted separately when the project goes beyond the build included in the plan. | ||
| What's included | RESPONSIVE | GROWTHMost recommended | AUTHORITY |
|---|---|---|---|
| AI Front Desk | Answers + captures details | Adds qualification + routing | Adds advanced routing + service-specific handling |
| Missed-call protection | Included | Included | Included |
| Missed-call text-back | Included | Included | Included |
| Inquiry capture | Included | Included | Included |
| Team notification | Included | Included | Included |
| Asks follow-up questions | — | Included | Advanced |
| Sends each request to the right place | Basic | Included | Advanced |
| Adds the inquiry to your lead process | — | Where applicable | Advanced |
| Different call handling by service or situation | — | — | Included |
Standard AI Front Desk usage is included. Businesses with unusually high call volume, multiple locations, or more complex call handling may need a custom usage plan.
| What's included | RESPONSIVE | GROWTHMost recommended | AUTHORITY |
|---|---|---|---|
| Call & lead tracking | — | Included | Included |
| See every open lead and quote | — | Included | Included |
| Automated follow-up | — | Included | Included |
| Quote & estimate follow-up | — | Included | Included |
| See what needs follow-up next | — | Included | Included |
| Lead source & response tracking | — | Included | Included |
| Ongoing follow-up optimization | — | Standard | Priority |
Responsive focuses on visibility, trust, and response. Full lead tracking and automated follow-up begin with Growth.
| What's included | RESPONSIVE | GROWTHMost recommended | AUTHORITY |
|---|---|---|---|
| Review requests | Monthly | Bi-weekly | Weekly |
| Bring past customers back | — | Included | Included |
| Referral requests & follow-up | — | Included | Included |
| Stay-in-touch messages | — | ~1/month | ~4/month |
| What's included | RESPONSIVE | GROWTHMost recommended | AUTHORITY |
|---|---|---|---|
| Monthly growth summary | Included | Included | Included |
| See what FSL completed | Included | Included | Included |
| Calls / leads / follow-up reporting | — | Included | Included |
| Recommended next priorities | Included | Included | Included |
| Ongoing optimization | Standard | Expanded | Priority |
| Priority support | — | — | Included |
Important plan notes
If it works, we keep it. If you don't need a new website, we build something you do need.
If your website, CRM, receptionist, agency, booking system, or another tool is already doing its job, we leave it in place.
If you don't need a new website, we can use that build time on another approved tool your business actually needs.
If another provider already handles something well, we focus on what's missing instead of duplicating their work.
Every FSL plan includes a website or another approved customer-facing tool. If your current website already works, we'll use that build on something your business needs more.
Simple tools that make it easier for customers to contact you, request service, book, or take the next step.
Request a quote
Representative examples
More advanced tools that collect useful details and help interested customers move forward.
Representative examples
More connected tools for businesses that need a deeper customer experience, portal, or team-facing view.
Representative examples
Need something more complex than the examples above? We can scope a custom build separately. Custom Growth System Buildout™
Business Listings vs. Priority Buyer Platforms
Two different kinds of presence — accurate information across the web, and focused attention where buyers actually compare and inquire.
Breadth
We make sure your business information is accurate across key maps and directories.
During setup
Responsive
up to 20
Growth
up to 30
Authority
up to 40
We choose listings that actually make sense for your business and fix important information when needed.
Depth
On Growth and Authority, we also optimize selected places where customers actually compare businesses or request quotes.
Where buyers in this industry actively:
Responsive
0
Growth
2
Authority
5
The right platforms depend on your industry. If a platform charges for ads, leads, or a paid membership, those costs are separate.
A one-time fee for getting the systems in your plan built, connected, and ready to run.
RESPONSIVE
+$999
GROWTH
+$1,499
AUTHORITY
+$2,499
What the first 30 days generally look like — the order may change based on what your business needs and what's already working.
Payment + Welcome
Business Intake + Access
Activation Call
Google, Content + Listings Begin
Website / Growth Asset Build Begins
AI Front Desk + Missed-Call Protection Go Live
Tracking, Follow-Up + Growth Systems Go Live
Monthly Reporting + Priorities Begin
Growth Intelligence™
Our Commitment
Once we have the access, information, and approvals we need, we'll get the systems included in your plan live within 30 days. If we haven't finished our part by then, we keep working until we do.
Timing can extend if we're waiting on access, approvals, information, or third-party verification. This commitment covers getting the systems live — not rankings, leads, revenue, bookings, or customer behavior.
Selected System Examples
Illustrative examples of how FSL systems can work in practice.
Collect the details your team needs before following up on an estimate.
Step 1
What do you need help with?
AC Replacement
Step 2
Tell us about the property
33139 · 1,800 sq ft · 12 yrs
Step 3
Preferred contact
Text · After 5pm
Demo only — not a live form.
An evening call is answered, the key details are captured, and your team is notified.
Inquiry captured
Team alerted
See every open lead or estimate, what happened last, and what needs follow-up next.
New Inquiry
Marcus T. · AC System Replacement
Estimate Sent
$14,800 demo estimate
Follow-Up Due
Today · 2:00 PM
Decision
Awaiting response
Day 0 — Estimate sent
Day 2 — Follow-up
Day 5 — Reminder scheduled
Day 10 — Final check-in
See what FSL handled, what changed, and what we're focusing on next.
July Growth Intelligence
Demo valuesWhat changed
Review activity ↑ · Response consistency ↑ · Visibility stable →
What needs attention
Estimate follow-up — 8 open demo estimates awaiting next action.
Next FSL action
Improve follow-up timing and re-engage older estimates.
Growth Intelligence · Proof of Work
Each month, you get a clear summary of the work FSL completed, the activity we saw, and the next priorities.
What each report covers
What FSL handled
What happened
What needs attention
What we're doing next
Each report shows
July Growth Intelligence
Demo valuesWhat changed
Review activity ↑ · Response consistency ↑ · Visibility stable →
What needs attention
Estimate follow-up — 8 open demo estimates awaiting next action.
Next FSL action
Improve follow-up timing and re-engage older estimates.
Your systems are managed after launch — not handed off and forgotten.
Quick questions and everyday updates by text.
Questions, updates, and anything that's easier to handle in writing.
Scheduled calls for reviews, planning, and bigger decisions.
We keep an eye on the systems we manage and make adjustments as needed.
Authority clients receive priority attention for managed-system requests.
Straight answers to the questions serious buyers ask.
Free human review • No obligation
We look at how customers find you, choose you, contact you, move toward a sale, and come back — then show you where the biggest gaps are and what to fix first.